Outstanding wines, first-class food and unique trips: This is the journalistic menu that Falstaff serves up, elegantly packaged, elegantly designed and competently written by renowned international authors and journalists of the highest caliber - all cross-media, of course.

Since its foundation in 1980 as a two-person company with 15,000 copies, the publishing house is now the largest magazine for culinary lifestyle in the German-speaking world with 130 employees, a circulation of 147,564 copies and over 1.2 million unique clients (Austrian Web Analysis 10/23). Its reach among high-income readers is five percent, with a total of 68.4 percent of Falstaff readers coming from the high to very high income bracket.

With a social media presence of 370,000 followers on Facebook and Instagram, the magazine achieved over 4.8 million reactions in the first half of 2023. Falstaff also has over 480,000 newsletter subscribers, with an average open rate of 36.4% and a click rate of 7.4%.